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Rocawear is a fashion brand that was created in 1999 by rapper Jay-Z and business partner Damon Dash. The brand is known for its urban streetwear style, featuring bold designs and high-quality materials. Rocawear offers a wide range of clothing and accessories for men, women, and children, including jeans, t-shirts, hoodies, and outerwear. The brand has become synonymous with the hip-hop culture and has been popular among music artists and celebrities. Rocawear has also expanded its product line to include fragrances, footwear, and accessories, making it a versatile and sought-after fashion brand. With its distinctive style and urban influence, Rocawear continues to be a prominent name in the fashion industry.