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Despair Inc. is a company known for its satirical approach to motivational products. Founded in 1998 by Lawrence Kersten, the company gained attention for its line of "Demotivators" posters, which feature cynical and humorous slogans in a style reminiscent of traditional motivational posters. These posters became popular for their ability to humorously poke fun at the clichés and platitudes often associated with motivational culture. Despair Inc. has since expanded its product line to include a variety of satirical items, including calendars, greeting cards, and books. The company's irreverent and witty take on motivation has garnered a loyal following and made Despair Inc. a unique and memorable presence in the world of humor and satire.